Sustainability and vision
Rooted in purpose
We're not here to grow fast, we're here to grow right. Obele is committed to building a sustainable business that uplifts the people behind the product. From Shaqlawa to Rawanduz, we honor the communities that inspired it all, by choosing ingredients, packaging, and partnerships that are kind to the earth and fair to the people who help us grow.
Where we are
Vision for 2026 and beyond
Obele is officially entering the commercialization phase. Our hero product recipe has been finalized, and we are now seeking a manufacturing partnership to scale in Sweden. Since launching at the Kurdish Festival in Uppsala, we've sold out in under two hours and built a social media community of 4,000 followers eager to see what's next.
With our packaging and brand design complete, we are seeking investment partners to help us bring Kurdish snacks to consumers across Sweden and beyond. This is just the beginning — and we're ready to grow.
Sustainable Ingredients
Organic plums and natural ingredients, carefully sourced from the land.
Fair Partnerships
We work closely with local communities and treat everyone fairly.
Community First
Celebrating Kurdish culture and sharing it with the world.
Eco-Friendly Packaging
Thoughtful packaging choices inspired by heritage and craft.